Research | CIP - Centro de Informaciones de Publicidad

Cómo usan las mujeres argentinas su celular

<img src="https://cip.org.ar/wp-content/uploads/2021/02/CEL-scaled.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2021/02/CEL-scaled.jpg 2560w, https://cip.org.ar/wp-content/uploads/2021/02/CEL-300x182.jpg 300w, https://cip.org.ar/wp-content/uploads/2021/02/CEL-1024x621.jpg 1024w, https://cip.org.ar/wp-content/uploads/2021/02/CEL-768x466.jpg 768w, https://cip.org.ar/wp-content/uploads/2021/02/CEL-1536x932.jpg 1536w, https://cip.org.ar/wp-content/uploads/2021/02/CEL-2048x1243.jpg 2048w, https://cip.org.ar/wp-content/uploads/2021/02/CEL-958x581.jpg 958w" sizes="(max-width: 2560px) 100vw, 2560px" />

¿Cómo será el Consumidor 2021?

<img src="https://cip.org.ar/wp-content/uploads/2021/02/KANTAR-Insights-2021-Cómo-será-el-Consumidor-Post-Covid.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2021/02/KANTAR-Insights-2021-Cómo-será-el-Consumidor-Post-Covid.jpg 1849w, https://cip.org.ar/wp-content/uploads/2021/02/KANTAR-Insights-2021-Cómo-será-el-Consumidor-Post-Covid-300x191.jpg 300w, https://cip.org.ar/wp-content/uploads/2021/02/KANTAR-Insights-2021-Cómo-será-el-Consumidor-Post-Covid-1024x651.jpg 1024w, https://cip.org.ar/wp-content/uploads/2021/02/KANTAR-Insights-2021-Cómo-será-el-Consumidor-Post-Covid-768x488.jpg 768w, https://cip.org.ar/wp-content/uploads/2021/02/KANTAR-Insights-2021-Cómo-será-el-Consumidor-Post-Covid-1536x976.jpg 1536w, https://cip.org.ar/wp-content/uploads/2021/02/KANTAR-Insights-2021-Cómo-será-el-Consumidor-Post-Covid-958x609.jpg 958w" sizes="(max-width: 1849px) 100vw, 1849px" />

Perspectivas del Escenario Digital Latinoamericano

<img src="https://cip.org.ar/wp-content/uploads/2021/02/perspectivas.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2021/02/perspectivas.jpg 1087w, https://cip.org.ar/wp-content/uploads/2021/02/perspectivas-300x168.jpg 300w, https://cip.org.ar/wp-content/uploads/2021/02/perspectivas-1024x574.jpg 1024w, https://cip.org.ar/wp-content/uploads/2021/02/perspectivas-768x430.jpg 768w, https://cip.org.ar/wp-content/uploads/2021/02/perspectivas-958x537.jpg 958w" sizes="(max-width: 1087px) 100vw, 1087px" />

OOH aumenta el impacto con Consumidores en un momento crítico

<img src="https://cip.org.ar/wp-content/uploads/2021/02/OAAAOnly_LOGO.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2021/02/OAAAOnly_LOGO.jpg 987w, https://cip.org.ar/wp-content/uploads/2021/02/OAAAOnly_LOGO-300x178.jpg 300w, https://cip.org.ar/wp-content/uploads/2021/02/OAAAOnly_LOGO-768x455.jpg 768w, https://cip.org.ar/wp-content/uploads/2021/02/OAAAOnly_LOGO-958x568.jpg 958w" sizes="(max-width: 987px) 100vw, 987px" />

El 2021 redefinirá al Siglo XXI

<img src="https://cip.org.ar/wp-content/uploads/2021/02/fjordtrend.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2021/02/fjordtrend.jpg 737w, https://cip.org.ar/wp-content/uploads/2021/02/fjordtrend-300x158.jpg 300w" sizes="(max-width: 737px) 100vw, 737px" />

Reporte Anual de Actividad Publicidad Online – Admetricks Argentina 2020

<img src="https://cip.org.ar/wp-content/uploads/2021/02/Rc2564e70cd9f49f225d33e4b3bab6b73.png" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2021/02/Rc2564e70cd9f49f225d33e4b3bab6b73.png 670w, https://cip.org.ar/wp-content/uploads/2021/02/Rc2564e70cd9f49f225d33e4b3bab6b73-300x206.png 300w" sizes="(max-width: 670px) 100vw, 670px" />

Argentina: Inversión Publicidad on Line Dic. 2020

<img src="https://cip.org.ar/wp-content/uploads/2021/01/admetrics-1.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2021/01/admetrics-1.jpg 1122w, https://cip.org.ar/wp-content/uploads/2021/01/admetrics-1-300x168.jpg 300w, https://cip.org.ar/wp-content/uploads/2021/01/admetrics-1-1024x573.jpg 1024w, https://cip.org.ar/wp-content/uploads/2021/01/admetrics-1-768x430.jpg 768w, https://cip.org.ar/wp-content/uploads/2021/01/admetrics-1-958x536.jpg 958w" sizes="(max-width: 1122px) 100vw, 1122px" />

Periodismo, medios y tecnología: tendencias y predicciones para 2021

<img src="https://cip.org.ar/wp-content/uploads/2021/01/pmyt.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2021/01/pmyt.jpg 880w, https://cip.org.ar/wp-content/uploads/2021/01/pmyt-300x200.jpg 300w, https://cip.org.ar/wp-content/uploads/2021/01/pmyt-768x513.jpg 768w, https://cip.org.ar/wp-content/uploads/2021/01/pmyt-800x534.jpg 800w, https://cip.org.ar/wp-content/uploads/2021/01/pmyt-600x400.jpg 600w, https://cip.org.ar/wp-content/uploads/2021/01/pmyt-272x182.jpg 272w" sizes="(max-width: 880px) 100vw, 880px" />

Tendencias de consumo y mercado  para un mundo más allá de la COVID-19

<img src="https://cip.org.ar/wp-content/uploads/2021/01/consume-trends-2021.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2021/01/consume-trends-2021.jpg 1016w, https://cip.org.ar/wp-content/uploads/2021/01/consume-trends-2021-300x224.jpg 300w, https://cip.org.ar/wp-content/uploads/2021/01/consume-trends-2021-768x574.jpg 768w, https://cip.org.ar/wp-content/uploads/2021/01/consume-trends-2021-958x717.jpg 958w" sizes="(max-width: 1016px) 100vw, 1016px" />

Si el 2020 será recordado como el año de la pandemia y la cuarentena ,la población mundiales optimista para el 2021

<img src="https://cip.org.ar/wp-content/uploads/2021/01/resultadosglobales.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2021/01/resultadosglobales.jpg 750w, https://cip.org.ar/wp-content/uploads/2021/01/resultadosglobales-300x184.jpg 300w" sizes="(max-width: 750px) 100vw, 750px" />

¿Qué elementos determinan la calidad del contenido a ojos del consumidor…

<img src="https://cip.org.ar/wp-content/uploads/2021/01/therippleeffect.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2021/01/therippleeffect.jpg 922w, https://cip.org.ar/wp-content/uploads/2021/01/therippleeffect-300x176.jpg 300w, https://cip.org.ar/wp-content/uploads/2021/01/therippleeffect-768x451.jpg 768w" sizes="(max-width: 922px) 100vw, 922px" />

Datos generados en un minuto en internet

<img src="https://cip.org.ar/wp-content/uploads/2021/01/Un-minuto-en-Internet-2020.png" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2021/01/Un-minuto-en-Internet-2020.png 903w, https://cip.org.ar/wp-content/uploads/2021/01/Un-minuto-en-Internet-2020-300x240.png 300w, https://cip.org.ar/wp-content/uploads/2021/01/Un-minuto-en-Internet-2020-768x615.png 768w" sizes="(max-width: 903px) 100vw, 903px" />

Estamos en el negocio de la anticipación

<img src="https://cip.org.ar/wp-content/uploads/2020/12/anticipacion.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2020/12/anticipacion.jpg 672w, https://cip.org.ar/wp-content/uploads/2020/12/anticipacion-300x203.jpg 300w" sizes="(max-width: 672px) 100vw, 672px" />

Encuesta sobre consumo de medios y tecnología en AMBA en época de pandemia

<img src="https://cip.org.ar/wp-content/uploads/2020/12/Envcuesta-UADE.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2020/12/Envcuesta-UADE.jpg 726w, https://cip.org.ar/wp-content/uploads/2020/12/Envcuesta-UADE-300x201.jpg 300w, https://cip.org.ar/wp-content/uploads/2020/12/Envcuesta-UADE-272x182.jpg 272w" sizes="(max-width: 726px) 100vw, 726px" />

Ignis View: Gaming Lifestyle.

<img src="https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1-1-scaled.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1-1-scaled.jpg 2560w, https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1-1-300x127.jpg 300w, https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1-1-1024x435.jpg 1024w, https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1-1-768x326.jpg 768w, https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1-1-1536x652.jpg 1536w, https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1-1-2048x870.jpg 2048w, https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1-1-958x407.jpg 958w" sizes="(max-width: 2560px) 100vw, 2560px" />

SCOPESI: Audiencias en Movimiento 2020

<img src="https://cip.org.ar/wp-content/uploads/2020/12/audiencia.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2020/12/audiencia.jpg 1213w, https://cip.org.ar/wp-content/uploads/2020/12/audiencia-300x185.jpg 300w, https://cip.org.ar/wp-content/uploads/2020/12/audiencia-1024x632.jpg 1024w, https://cip.org.ar/wp-content/uploads/2020/12/audiencia-768x474.jpg 768w, https://cip.org.ar/wp-content/uploads/2020/12/audiencia-958x592.jpg 958w" sizes="(max-width: 1213px) 100vw, 1213px" />

La movilidad en la nueva etapa del DISPO, cómo eligen trasladarse los argentinos: la bicicleta y la caminata son los favoritos

<img src="https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1.jpg 1764w, https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1-300x228.jpg 300w, https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1-1024x778.jpg 1024w, https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1-768x583.jpg 768w, https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1-1536x1167.jpg 1536w, https://cip.org.ar/wp-content/uploads/2020/12/Sin-título-1-958x728.jpg 958w" sizes="(max-width: 1764px) 100vw, 1764px" />

Panorama de la TV 2020

<img src="https://cip.org.ar/wp-content/uploads/2020/12/kantaibopemedia.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2020/12/kantaibopemedia.jpg 983w, https://cip.org.ar/wp-content/uploads/2020/12/kantaibopemedia-300x169.jpg 300w, https://cip.org.ar/wp-content/uploads/2020/12/kantaibopemedia-768x433.jpg 768w, https://cip.org.ar/wp-content/uploads/2020/12/kantaibopemedia-958x540.jpg 958w" sizes="(max-width: 983px) 100vw, 983px" />

State of the industry 2020/21 | Warc Data

<img src="https://cip.org.ar/wp-content/uploads/2020/11/warc.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2020/11/warc.jpg 522w, https://cip.org.ar/wp-content/uploads/2020/11/warc-300x191.jpg 300w" sizes="(max-width: 522px) 100vw, 522px" />

Influencers, un medio que no para de crecer

<img src="https://cip.org.ar/wp-content/uploads/2020/11/Kantar-Influencers.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" srcset="https://cip.org.ar/wp-content/uploads/2020/11/Kantar-Influencers.jpg 2152w, https://cip.org.ar/wp-content/uploads/2020/11/Kantar-Influencers-300x163.jpg 300w, https://cip.org.ar/wp-content/uploads/2020/11/Kantar-Influencers-1024x555.jpg 1024w, https://cip.org.ar/wp-content/uploads/2020/11/Kantar-Influencers-768x416.jpg 768w, https://cip.org.ar/wp-content/uploads/2020/11/Kantar-Influencers-1536x832.jpg 1536w, https://cip.org.ar/wp-content/uploads/2020/11/Kantar-Influencers-2048x1110.jpg 2048w, https://cip.org.ar/wp-content/uploads/2020/11/Kantar-Influencers-958x519.jpg 958w" sizes="(max-width: 2152px) 100vw, 2152px" />

1 2 … 11 Siguiente →